Analytics

Track outcomes and learn from them

Revenue recovered · Apr 2026

₹85,500

₹81,180 net after ₹4,320 in incentives

Carts detected

128

Cart value

₹5.46L

Actions

96

Recovered

26

Recovery rate

20.3%

Incentive cost

₹4,320

Net recovered

₹81,180

Cost per recovery

₹166

Cart value at risk vs recovered

Apr 2026

At risk Recovered

Recovery by segment

Outcome per dynamic segment

SegmentCartsActionsRecoveredNet revenue
High Intent / Loyal32289₹26,400
Shipping Friction26225₹13,100
Price Sensitive29244₹10,400
Payment Failure18134₹11,600
Needs Reassurance2392₹2,800

Decision breakdown

Apr 2026

96decisions
  • Confirmed61
  • Modified22
  • Overridden13

35 of 96 decisions changed the segment default after context evaluation.

Recovered cart journey

Example end-to-end recovery

  1. 01Cart #RC-1042 abandoned · ₹3,500
  2. 02Segment: High Intent / Loyal
  3. 03Default: Reminder · Decision: CONFIRM
  4. 04WhatsApp reminder sent at +2h
  5. 05Customer returned to checkout
  6. 06Razorpay test payment successful
  7. 07₹3,500 recovered · ₹0 incentive

All analytics are computed from simulated demo data and your demo actions.