AI Recovery Decision

Cart #RC-1210 · Skincare Product · ₹4,500

Auto-executedBack to analysis

#RC-1210

₹4,500 · Needs Reassurance

Step 3 of 7 · Peak window

67%

01

Recovery segment

Needs Reassurance

02

Default strategy

Product information

03

Merchant rules + context

No conflict

04

Final decision

Product reassurance email with reviews and return policy

Context evaluated

The segment default is never applied blindly.

Merchant rules

  • · Never discount premium products
  • · Reassurance content available

Customer context

  • · No prior orders
  • · Heavy review and ingredient reading

AI reasoning

Why this action, for this customer

  1. 01Behaviour points to uncertainty about suitability, not cost.
  2. 02Email supports longer-form reassurance content better than WhatsApp.
  3. 03No incentive is spent where price is not the objection.

Decision type

CONFIRM

Product reassurance email with reviews and return policy

Incentive
None
Timing
4 hours
Channel
Email
Confidence
74%

Executed automatically — within your autonomy limits

Recovery window

Recovery value decays fast after abandonment

67% window left16h to cold

Peak window · abandoned 8h ago

Recovery sequence

The agent ladders touches instead of firing once

  1. +1h

    Reminder — no incentive

    EmailOpened, no click

    Agent is waiting out the response window

  2. +6h

    Reassurance — reviews & returns policy

    WhatsAppScheduled

    Fires automatically if no click by +6h

  3. +20h

    Final reminder — still no incentive

    EmailScheduled

    Will escalate only if steps 1–2 fail

  4. Each response state feeds back into the Learn stage — bounces retire a channel, opens without clicks strengthen the next offer.

Objective

Optimizing for profit-efficient recovery — recover revenue at the lowest necessary incentive cost.

Segment ≠ actionRules enforcedMargin protected

Simulated AI decision output for demonstration purposes.