Understand · #RC-1620

Observed behavior only — no recovery action is decided on this screen.

Back to opportunities

#RC-1620

₹12,000 · Needs Reassurance

Step 2 of 7 · Peak window

98%

Cart details

What was abandoned

Skincare Bundle

Skincare Bundle

Cart #RC-1620

ProductSkincare Bundle
Cart value₹12,000
Abandoned30m ago
Detected segmentNeeds Reassurance

Customer history

Prior relationship

ProfileFirst-time buyer
Discount dependenceLow
Payment historyNo issues

Current journey

This session

Furthest stepAdded to cart
Exit pointAbandoned
Channel opt-inWhatsApp only

Journey visualization

Detected path to abandonment

Product viewed
Ingredients & reviews
FAQ ×2
Added to cart
Abandoned

Recovery window

Value decays hour by hour after abandonment

98% window left24h to cold

Peak window · abandoned 30m ago

The agent prioritizes carts with the least window remaining — a 2h-old cart converts far better than a 22h-old one.

Planned recovery sequence

Sent · scheduled · will escalate to

  1. +1h

    Reminder — no incentive

    WhatsAppScheduled

    Sending now — within autonomy limits

  2. +6h

    Reassurance — reviews & returns policy

    EmailScheduled

    Queued in the escalation ladder

  3. +20h

    Final reminder — still no incentive

    WhatsAppScheduled

    Queued in the escalation ladder

  4. Each response state feeds back into the Learn stage — bounces retire a channel, opens without clicks strengthen the next offer.

Behavioral signals

Raw observations, weighted by contribution to intent

  • Reviews re-read

    29%

    Researching social proof — evaluating, not dismissing

  • Ingredients viewed

    24%

    Product-fit research before buying

  • Return policy checked

    24%

    Risk-checking before commitment

  • FAQ opened twice

    24%

    Unanswered questions are blocking the purchase

Contribution shares are relative weights behind the 81% confidence score.

Agent interpretation

Inference layer

Purchase intent

High

Confidence

81%

Segment

Needs Reassurance

Interpretation

Repeated FAQ and policy checks show questions that static content has already failed to answer.

Likely friction

Unresolved, specific questions on a high-value first purchase

Ready for the decision layer

Segment and default strategy still need merchant + customer context.

Simulated behavioral data for demonstration purposes.