Understand · #RC-1842

Observed behavior only — no recovery action is decided on this screen.

Back to opportunities

#RC-1842

₹8,500 · Shipping Friction

Step 2 of 7 · Peak window

92%

Cart details

What was abandoned

Designer Sunglasses

Designer Sunglasses

Cart #RC-1842

ProductDesigner Sunglasses
Cart value₹8,500
Abandoned2h ago
Detected segmentShipping Friction

Customer history

Prior relationship

ProfileReturning customer · international address
Discount dependenceLow
Payment historyNo issues

Current journey

This session

Furthest stepInternational shipping cost shown
Exit pointAbandoned
Channel opt-inEmail only

Journey visualization

Detected path to abandonment

Product viewed
Added to cart
Checkout
International shipping cost shown
Abandoned

Recovery window

Value decays hour by hour after abandonment

92% window left22h to cold

Peak window · abandoned 2h ago

The agent prioritizes carts with the least window remaining — a 2h-old cart converts far better than a 22h-old one.

Planned recovery sequence

Sent · scheduled · will escalate to

  1. +1h

    Reminder — no incentive

    EmailDelivered, no open

    Logged for the Learn stage

  2. +6h

    Social proof + saved cart link

    WhatsAppScheduled

    Queued on the backup channel

  3. +20h

    Escalate to waive international shipping fee

    EmailHeld

    International shipping is never free

  4. Each response state feeds back into the Learn stage — bounces retire a channel, opens without clicks strengthen the next offer.

Behavioral signals

Raw observations, weighted by contribution to intent

  • International shipping selected

    35%

    Cost surprise at checkout is the likely exit trigger

  • Abandoned after delivery cost

    35%

    Cost surprise at checkout is the likely exit trigger

  • Repeat customer

    30%

    Existing trust reduces the incentive needed

Contribution shares are relative weights behind the 78% confidence score.

Agent interpretation

Inference layer

Purchase intent

Medium-High

Confidence

78%

Segment

Shipping Friction

Interpretation

The customer is willing to buy the product but is deterred by the international shipping cost.

Likely friction

₹1,200 international shipping charge caused exit after checkout.

Ready for the decision layer

Segment and default strategy still need merchant + customer context.

Simulated behavioral data for demonstration purposes.