AI Recovery Decision

Cart #RC-1842 · Designer Sunglasses · ₹8,500

Approval requiredBack to analysis

#RC-1842

₹8,500 · Shipping Friction

Step 3 of 7 · Peak window

92%

01

Recovery segment

Shipping Friction

02

Default strategy

Free shipping

03

Merchant rules + context

Conflict detected

04

Final decision

Waive international shipping fee

Context evaluated

The segment default is never applied blindly.

Merchant rules

  • · International shipping is never free
  • · Free shipping threshold applies to domestic orders only

Customer context

  • · 2 previous orders shipped internationally
  • · Paid shipping both times
  • · This cart value ₹8,500

AI reasoning

Why this action, for this customer

  1. 01International shipping is normally charged and not covered by the free-shipping rule.
  2. 02Customer has paid international shipping twice before and is returning, showing loyalty.
  3. 03Waiving shipping once may recover the cart and protect future cross-border revenue.
  4. 04Merchant approval is required because this overrides the no-free-international-shipping policy.
See full default vs final comparison

Decision type

MODIFY

Waive international shipping fee

Incentive
₹1,200
Timing
Immediate
Channel
Email
Confidence
78%

Approval required

International shipping is never free.

Recovery window

Recovery value decays fast after abandonment

92% window left22h to cold

Peak window · abandoned 2h ago

Recovery sequence

The agent ladders touches instead of firing once

  1. +1h

    Reminder — no incentive

    EmailDelivered, no open

    Logged for the Learn stage

  2. +6h

    Social proof + saved cart link

    WhatsAppScheduled

    Queued on the backup channel

  3. +20h

    Escalate to waive international shipping fee

    EmailHeld

    International shipping is never free

  4. Each response state feeds back into the Learn stage — bounces retire a channel, opens without clicks strengthen the next offer.

Objective

Optimizing for profit-efficient recovery — recover revenue at the lowest necessary incentive cost.

Segment ≠ actionRules enforcedMargin protected

Simulated AI decision output for demonstration purposes.